Burberry celebrates its 160th anniversary and stages fictional founder

Burberry launches The Tale of Thomas Burberry, a film directed by Oscar-winning director Asif Kapadia to mark the brand’s 160th anniversary.

Starring Domhnall Gleeson (The Revenant) as the founder of the most famous British brand, the three-minute film re-imagines key events that have shaped Burberry’s history.

Directed by Asif Kapadia who won an Oscar for documentary “Amy”, the video kicks off the company’s Christmas campaign and recalls Burberry’s invention of weatherproof fabric coats. It also features actors Sienna Miller, Dominic West and Lily James. The brand celebrated the launch of the film and the renovation of its cafe on Vigo street yesterday evening with a private party attended by Erin O’Connor and the actors.