Jil Sander partners with Wim Wenders for Spring 2018 Ads



Jil Sander has partnered with fellow German director and photographer Wim Wenders to produce the brand’s spring 2018 advertising campaign. This is the first under the creative supervision of Lucie and Luke Meier, who were named artistic directors in April, taking over from Rodolfo Paglialunga.

The trailer reveals Wenders’ iconic  suspense-led style (Inspecteur Clouseau anyone?) through stories of three mysterious characters and settings including a lake beach, a photo shoot, a restaurant, all set in Berlin. The last scene, shows a man preventing a woman from watching a scene, leaving the viewers to imagine the worst.

“Paused By” is made up of five episodes.