Gucci’s sepia sci-fi Hollywood film inspired campaign rules
Gucci’s artistic director Alessandro Michele and videographer Glen Luchford ‘kill it’ again with the recent Winter Instagram campaign inspired by vintage 1960s and 70s Hollywood sepia-texture sci-fi / horror movies. Star Trek, Forbidden Planet, Creature from the black lagoon and Godzilla and more classical movies provided inspiration for the scenery and staging of the new collection. It’s a tremendous success which takes the brand to yet another level.
