CASA LOEWE, the Spanish fashion house’s flagship store in London will open on 25 April after a year of extensive renovation. Loewe will also take part in the upcoming London Craft Week showcasing its ongoing commitment to craft with a series of specialist weaving demonstrations in its Mayfair flagship. The brand currently presents an exhibition of basketry, hand quilting and calligraphy for their fifth iteration at the annual Salone del Mobile in Milan.
Set inside a Grade II listed building at 41-42 New Bond Street, CASA LOEWE will inaugurate an exhibition of contemporary artists including remarkable artworks by Giorgio Griffa and Anthea Hamilton, among other luminaries.
The London store will feature pieces by 14 visual artists in total, including three oak sculptures by Ernst Gamperl (winner of the LOEWE FOUNDATION Craft Prize in 2017) juxtaposed with 15 photographs by Alair Gomes, William Turnbull’s 1956 sculpture ‘Idol 1/4’ and Grayson Perry’s ‘Mum and Dad’.
Contemporary furniture will also be displayed on each floor, with Lambert chairs from French designers Berger & Berger, handwoven rugs by Jason Collingwood, benches and vessels commissioned from Jim Partridge and Liz Walmsley, an easel lamp by Angelo Lelli and a table from curator and designer Axel Vervoordt.
Jonathan Anderson’s vision for the brand continues to be unique, original and very successful for the LVMH-owned brand.