Jack McCollough and Lazaro Hernandez, founders of Proenza Schouler were recently appointed Creative Directors of LOEWE. The Spanish house announced the appointment of the visionary duo as its new Creative Directors at the end of March.
Renowned for their thoughtful approach to design, McCollough and Hernandez have been instrumental in shaping contemporary fashion. Their practice, rooted in a deep respect for craftsmanship and filtered through a distinctly artistic lens, has consistently pushed the boundaries of form and function. Their appointment marks a new chapter for LOEWE, one that honours the house’s 179-year legacy while continuing to innovate with depth and engagement.